Unprecedented Content Moderation Scale

WebPurify, an IntouchCX company, solidified its position as a leader in content moderation, achieving significant milestones in 2024. The company’s dedicated team meticulously reviewed 190,834 hours of video content and manually processed over 205 million images. Additionally, its proprietary and partner AI tools analyzed more than 216 million images and 750 million text strings. To put this into perspective, this volume equals 15 times the number of images in the Library of Congress, 10 times the text in the entire New York Public Library catalog, and 21 years’ worth of continuous video playback.

Rapid Growth in Consultancy Services

Brands increasingly turned to WebPurify for guidance on trust and safety practices. From refining moderation workflows to conducting comprehensive risk audits, the company’s consultancy services grew by an impressive 400% in 2024. This surge in demand reflects the company’s crucial role in helping businesses build safer, more trustworthy digital platforms. Its tailored solutions enable clients to proactively manage risks and navigate evolving digital challenges.

Expanding Team and Capabilities

WebPurify nearly doubled its workforce in 2024, continuing steady year-over-year growth. This expansion allowed the company to bring in new talent and diverse perspectives, further strengthening its ability to address complex content moderation challenges. Nine million pieces of content were reviewed for machine learning purposes, contributing to more effective and responsible AI development.

Industry Leadership and Engagement

Remaining at the forefront of the industry, WebPurify actively participated in over half a dozen major events, including GDI, GDC, Marketplace Risk, and TrustCon. These engagements provided opportunities to share insights and reinforce its leadership in content moderation. Collaborating with industry peers and thought leaders has allowed the company to stay informed on emerging trends and best practices while continually refining its strategies and introducing innovative solutions.

Commitment to a Safer Digital World

Following our WebPurify acquisition, IntouchCX continues to lead the charge in creating safer digital spaces, combining innovative content moderation solutions with its expertise in customer experience. With a commitment to fostering positive online environments that prioritize user well-being, IntouchCX provides clients with unparalleled tools and support to thrive in the digital world. By upholding the highest standards in moderation and leveraging comprehensive resources, we ensure success for brands navigating today’s complex digital landscape.

Learn more about our Trust and Safety Solutions today!